Maintaining a strong base of existing clients is essential for every business, but acquiring new customers is equally important. Without an influx of new and prospective customers, a business may come to rely too heavily on its current client base, which is always...

Turnover in small businesses isn’t uncommon, but it’s important to understand why employees choose to leave your business. Although turnover isn’t always indicative of a problem, it can be helpful to your business overall if you take some preventative measures against...

At first glance, there doesn’t appear to be much distinction between business development and sales. Aren’t both activities geared towards generating more profit for the organisation? Isn’t a sales team developing new business each time they make a sale? In fact,...

You may find some difficulty in cultivating a cohesive, positive work culture if some of your staff are travelling alot. Not being in the same office, let alone the same time zone can lead some employers to subconsciously neglect their employees abroad. To prevent...

We often hear that millennial employees are a breed apart, and require a shift in management style and perspective. The same can be said about a millennial sales team and what’s needed to effectively manage and leverage their particular outlook and talents....

Over the years, I’ve coached many business owners as they’ve worked to expand their business. Whether it’s the physical expansion of your office space, expanding your workforce, or investing in new equipment or technology, you’ll need to consider everything involved...

In your company, how much thought is given to the quality of interactions between your customers and your business? The experience your customers have when interacting with your brand can make all the difference between a one-time, non-repeat customer and one who...

I’m surprised by how many times a business owner can’t name their competitors. Why is this the case? Aside from when businesses bid for the same opportunity, there really isn’t a situation when owners come across their competition, and no reason to seek them out. Like...

You can have the best product or service imaginable, but the value and integrity of your business are nearly always determined by the quality of service you and your employees provide to customers. And while it seems unfair, you may never hear about the negative...

Crafting a customer survey that gauges satisfaction with your business isn’t as easy as it looks. If the survey is comprised of misleading questions, or comes burdened with too many instructions, chances are potential respondents will ignore it entirely. At the other...